2020-09-03-TOUR2-min - Laserfiche WebLink

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that local artists will decorate recycle doors and they will be displayed in prominent outdoor locations in Lexington. They are exploring locations near the Visitors Center and along the bike path. The Tourism Committee explained that they were supportive of this idea. They would like to be involved in the promotion of project. Town Report The Committee reviewed the draft of this year's Annual Report. The Committee had some small corrections to make. Each member of the committee will take an individual picture at their favorite spot in the new Visitors Center and it will be made into a collage to submit as this year's picture. A motion was made and seconded to approve the submission of the Annual Report with non-sustentative edits to be made. The motion was approved by roll call vote (5-0). Updates and Miscellaneous e) Battle Green Master Plan at October meeting Ms. McKenna explained that the Battle Green Master Plan has moved onto the next phase. Dave Pinsonneault will attend the October meeting and provide a more detailed update. f) Center Streetscape signage Ms. McKenna explained the Engineering Department is curious about the sign designs in the Center. Ms. McKenna will meet with the Engineering Department to review the signs. Visitors Center In order to mark the occasion of the Visitors Center opening without an ability to have a formal grand opening due to the continuing coronavirus pandemic, the Committee discussed moving forward with a small ribbon cutting at the Visitors Center to be held outdoors in a similar fashion as had been held at the track. Mrs. McKenna will work with Town Staff to confirm the details. Mrs. McKenna reported on the pending items including that the lower level mural had been fabricated and installed, short-term parking and turnaround, and fundraising issues. Marketing Plan Implementation during pandemic Ms. Hagerty explained that staff has been discussing undergoing a rebranding campaign as the first step of the implementation of the marketing plan. Once the rebranding is completed, new marketing materials can be created. Other unforeseen items that must be addressed prior to next meeting Ms. McKenna indicated that all members of the Committee are up for reappointment as of September 30th. If members are interested in being reappointed, they should reach out to her directly. Ms. McKenna explained that the Select Board is forming a committee to look into the reuse of the Stone Building. She mentioned that in the past, the Tourism Committee was supportive of returning the building to its previous use of a lyceum. Those interested in joining the Committee should reach out to the Select Board.