HomeMy WebLinkAbout2010-11-01-TOUR2-minTown of Lexington
Tourism Committee
Minutes — November 1, 2010
Present: Carla Fortmann, Kerry Brandin, Bebe Fallick, Lou Sideris, Jim Shaw, Paul
O' Shaughnessy, Mary Jo Bohart, Mary Gillespie, Dawn McKenna, John Patrick
Guests: Fred Johnson, Richard Canale
Staff: Masha Traber
Minutes:
1. On Motion duly made and seconded, the Committee voted unanimously to approve
the Tourism Committee meeting minutes from the following meeting dates: June 14,
2010, June 23, 2010; June 28, 2010; September 27, 2010; and October 18 2010.
2. On Motion duly made and seconded, the Committee voted unanimously to authorize
the Tourism Committee to submit the Adams Art Implementation Grant to the
Massachusetts Cultural Council.
3. On Motion duly made and seconded, the Committee voted unanimously to approve
support of the Bicycle Committee regarding signage for the Minute Man Bikeway
grant.
4. On Motion duly made and seconded, the Committee voted unanimously to approve
the 2011 Town Meeting Warrant article request for $15k in marketing funds for
Tourism promotion.
5. On Motion duly made and seconded, the Committee voted unanimously to approve
the proposed dates of operation of the Liberty Ride for 2011 of weekends in April and
May and then daily May 28 — October 30.
6. The Committee received an update on the Liberty Ride Budget, Battle Green Guides,
and the Battle Green Master Plan process. The Committee also discussed Tavern
Lane acceptance and next steps on this acceptance, as well as the issues of Museum
closing and how it affects Liberty Ride operations. The Committee was also updated
by Dawn McKenna on the partners participating in the May "Linger in Lexington"
Festival.
7. We agreed that the Committee should explore ways to connect with the Paul Revere
House in terms of possible join marketing and other efforts. Paul O' Shaugnessy
volunteered to contact them.
8. The Committee was updated by Richard Canale on the Battle Road Scenic By -way
consultation process.
9. The Committee discussed the plan to visit businesses in the town which are listed in
the 2010 -11 Visitors Guide and to make them aware of their listing and of Tourism in
Lexington, as well as obtain contact information. Visits were assigned to Committee
Members.
10. List of Documents Used at Meeting:
• Minutes of June 14, 2010 meeting
• Minutes of June 23, 2010 meeting
• Minutes of June 28, 2010 meeting
• Minutes of September 27, 2010 meeting
• Minutes of October 18, 2010 meeting
• The Battle Road Scenic By -way consultation document
11. Next Meeting: December 6 th at 4pm
On Motion duly submitted and seconded the working group voted to adjourn at 6 :42pm
Respectively submitted,
John Patrick