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HomeMy WebLinkAbout2024-09-30-TOUR2-min Town of Lexington Tourism Committee Minutes September 30, 2024 Hybrid Parker Room Town Hall and Zoom 3:30 pm PRESENT: Marsha Baker, Margaret Coppe (Chair), Bebe Fallick, Pam Fowler, Marie-Tristan Rago, Melissa Robbins Fred Johnson, Liaison Center Committee Absent: Suzie Barry Select Board, Gardy Desrouleaux, Ting Fang, Elsie Xu Staff Present: Jay Abdella, Sandhya Iyer Guests: Harry Forsdick, Dawn McKenna Margaret called the meeting to order at 3:34 pm. She read the authorization for remote meetings. A quorum was present. Vote to call meeting to order: Marsha Baker, Aye; Margaret Coppe, Aye, Bebe Fallick, Aye; Pam Fowler, Aye; Marie-Tristan Rago, Aye; Melissa Robbins, Aye Economic Development Report Sandhya Iyer Jay Abdella • People counter July 2024 up 19% over 2023 • Visitor's Center Sales for July 2024 up 12.4% over 2023 • Battle Green Tours July up 66% over 2023 • Liberty Ride Trolley July fully booked • Fall Initiatives/Plans: 48K MOTT grant for Paul Revere Ride video for Visitor Center American Bus Association award Best of the Best will be featured in Nov/Dec issue of Destinations Jackson Rhoads will attend ABA conference National Geographic feature in magazine and on website Planning to translate Battle Green guide script in additional languages 1 Adding microphone and headsets for Battle Green tours Review of Sperling analytics of website for August; hits on website up Minutes: Marsha Baker moved, and Marie Tristan-Rago seconded, approval of the August 26, 2024 minutes. Marsha Baker, Aye; Margaret Coppe, Aye, Bebe Fallick, Aye; Pam Fowler, Aye; Marie-Tristan Rago, Aye; Melissa Robbins, Aye The vote was unanimous. Countdown Calendar December 5, 2024, 8:30 AM Goals Short Term: Update expand the map of the Old Burying Ground and explore interpretative sign with QR code; Paul Revere video for Visitor Center Long Term: Develop plan to expand the Trolley into East Lexington, possibly with two trolleys; in light of increased tourism, develop budget request with Sandhya to increase staff Schedule a meeting with the new Town Manage possibly with Suzy Barry. Lex 250 Report Beebe reported from the 250th Committee: • Parker's Prelude September 21, 2024 (rescheduled) Rain Site High School • Drone Show October 20, 2024 • Horse Project • 250 Monument hearing at Historic District Commission continued Updates and Miscellaneous Center Committee; Fred Johnson's last meeting as his term on the Center Committee ends October 1, 204. Reported that at last meeting there was discussion about parking specifically the library lot and the Muzzey lot. 2 Lexington Historical Society: Lafayette Event has 57 participants; Visitor Center; 18th Century Living History; Architecture Tour; Halloween events; historical houses closed on Tuesdays; fundraiser: Murder Mystery at Buckman Tavern October 25, 2024; fundraising for Depot is successful and continues; Depot will close in November and reopen in April 2025. Website and emails: nothing Cultural District: nothing Adjournment 5:36 PM Marsha made a motion to adjourn the meeting and Marie seconded the motion. Marsha Baker, Aye; Margaret Coppe, Aye; Pam Fowler, Aye; Marie-Tristan Rago, Aye; Melissa Robbins, Aye The vote was unanimous. Next Meeting: Monday October 28, 2024 at 3:30 PM, Hybrid Respectfully submitted: Margaret Coppe 10/2/2024 3