HomeMy WebLinkAbout2016-11-30-TOUR2-minTown of Lexington
Tourism Committee
Dawn McKenna, Chair (781) 862 -0500 ext 84585
Minutes
Wednesday, November 30, 2016 at 4:30 — 6:00 pm
Parker Room (Lower level Town Office Building)
Members Present: Kerry Brandin, Margaret Coppe, Bebe Fallick, Jon Himmel, Dawn McKenna, Wim
Nij enberg
Staff Present: Megan Zammuto
Center Committee Liaison: Fred Johnson
Members Absent: Marsha Baker, Trisha Kennealy, Leeying Wu
1) Center Streetscape statement of support
Jon Himmel discussed a draft motion in support of the work done by the Center Streetscape Design Review
AdHoc Committee. Jon gave the committee an update on the work that has been completed to date, and the
effort to preserve the current character of the center. The committee discussed the Battle Green Master Plan.
The committee worked to edit the draft motion. The discussion also focused on brick sidewalks and cost of
materials.
A motion was made to convey the support of the Tourism Committee to the Center Streetscape Design Review
Adhoc Committee. The motion was seconded and supported unanimously.
2) Visitors Center Petition and funding
Dawn McKenna discussed the draft warrant article for a new Visitors Center. The committee discussed the
challenges and benefits of submitting the warrant as a committee or as an individual. It was decided that the
warrant will go forward as an individual petition with the support of several committee members.
A motion was made that the Tourism Committee would submit a citizens petition to fund the Visitors Center
project for the 2017 Annual Town Warrant. The motion was seconded and supported unanimously.
3) Minutes
The committee made a motion to approve the minutes of the November 9"' meeting. The motion was
seconded and voted unanimously.
4) Tourism Operations — Staff Updates
Megan Zammuto discussed the hiring process for the Liberty Ride Coordinator position. Three candidates
will be interviewed by a panel this week. Other operations include the pursuit of a map of Lexington center as
well as hiring a photographer for digital marketing content.
5) Committee Marketing Strategy
The committee plans to vote on the Revolutionary Revelry program at the December 14"' meeting.
Documents Available: Draft Center Streetscape Position of the Tourism Committee, Draft Minutes,
Nov. 9, FY18 Budget, FY18 PIR Requests, Lexington Tourism Committee Mission, Marketing Strategy,
Questions for Consideration, Draft Warrant Article
Adjourned at approximately 6:09 p.m.
Respectfully submitted, Megan J. Zammuto
1625 MASSACHUSETTS AVENUE • LEXINGTON, MASSACHUSETTS 02420
Approved, 2/8/17