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Tourism Committee Minutes <br />Monday, March 28, 2011 <br />Members present: Mary Jo Bohart, Kerry Brandin, Carla Fortmann, Dawn McKenna, <br />John Patrick, Louis Sideris, Jim Shaw <br />Staff: Masha Traber <br />Guest: Alison Falatico <br />Absent: Susan Bennett, Bebe Fallick, Mary Gillespie, Coleen McAdam, Paul <br />O'Shaughnessy <br />Call to order at 4:10 p.m. <br />No quorum of members. Approval of previous minutes postponed. <br />Announcements: <br />1. Lexington Center Committee invites our members to a meeting for the <br />Streetscape Master Plan. Tuesday, April 5, 2011 5:30 p.m. <br />2. St Brigid's House Moving will be Saturday, April 9 at 5:30 p.m. <br />3. Lexington BBQ for Sat and Sun of Patriots weekend <br />4. Tower Park Reenactment 4/16 4 p.m. <br />Liberty Ride business: <br />1. Boston USA inserts <br />2. Greater Merrimack Registry of Deeds insert - decided against this expense <br />3. Brochure Distribution thru CTM - added Fenway Park site <br />Larger discussion of the overall budget in order to have a framework for the <br />combined ad decisions - next meeting <br />4. Assistant Coordinator - job description needed <br />S. Need for advertising pictures discussed with a goal of having a CD available <br />with many seasons and sites to be able to pull an ad together <br />John will check with LHS photography teacher <br />Dawn will make a list for Jim Shaw to scout his files for photos that might be <br />appropriate <br />6. Tenth season celebration - Friday, July 8th contact first riders and perhaps <br />invite them. Banner for trolley was discussed. <br />7. Some discussion of need to begin to use new media like Facebook and <br />twitter. <br />Tour guide Joint Training <br />at MinuteMan Regional High School, Thursday 4/28 from 5:30 to 7:30 p.m. <br />Dawn will seek someone to help her on this. All groups need to invite staff &RSVP <br />Revolutionary Revelry - help with marketing is needed <br />Need to discuss strategic vision at next meeting <br />