2019-06-27-TOUR2-min - Laserfiche WebLink

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`OVs MORN' O� 1775 tic (7 N P APRIL 19' �FXI NGSO� Town of Lexington Tourism Committee Dawn McKenna, Chair (781) 862-0500 ext 84585 Tourism Committee Minutes June 27, 2019 3:30—6:00 pm Hudson Room (Cary Memorial Building) Members Present: Dawn McKenna, Marsha Baker, Margaret Coppe, Bebe Fallick, Jon Himmel, Kerry Brandin, Trisha Kennealy, Erica McAvoy Board of Selectmen Liaison: Jill Hai Center Committee Liaison: Fred Johnson Staff Present: Melisa Tintocalis, Casey Hagerty, and Mike Cronin Guest: Harry Forsdick Members Absent: Trisha Kennealy, Wim Nijenberg 1) Future Meetings The draft of future meetings was reviewed with changes made to August, September and October. The revised schedule will be sent out to members. 2) Visitors Center a) Media content and AV Equipment The Tourism Subcommittee on Electronic Content explained what they have been working on for the new Visitors Center. Jon Himmel, Marsha Baker, Fred Johnson, and Harry Forsdick explained that there are three pieces of technology proposed for the Visitors Center that will need content: the screens behind the welcome desk, the digital bulletin board in the Linger in Lexington area, and the self-serve kiosks also in that area. The committee suggested increasing the size of screens behind the welcome desk and creating a ten minute video which would loop on those screens. Dawn McKenna explained that since it has already been bid it is unlikely that we can increase the overall sizes of the screens. The digital bulletin board is proposed to tie in with the self-serve kiosks as well as serve as a place to advertise events, ticket prices, a guest book, and tour times. The subcommittee then gave the Tourism Committee a demonstration of the concept product that they have been working on for the self-serve kiosks. The kiosks would serve as an itinerary builder for a visitor to Lexington. The visitors could use the app ahead of time and download their itinerary to their phone or use the kiosk at the Visitors Center. The visitor would enter basic information such as who they are traveling with, what types of activities they are interested in, and how much time they have to spend in Lexington. The app would then develop a custom itinerary to fit their specific interests and schedule. The app would also offer standard,recommended itineraries as well. The Tourism Committee discussed the proposed concepts. Overall, the committee was in favor in the proposed ideas. The committee suggested a shorter video for the screens behind the welcome desk and to not change the size of the screens. Feedback on the app for the self serves kiosks included collaborating with neighboring communities, translation capabilities, the ability for staff to update the app as needed, and design suggestions. The committee will provide specific feedback to the subcommittee for review. Funding of the concepts was discussed. Mike Cronin, the Director of Public Facilities, stated that now the foundation for the Visitors Center is in the process of being constructed, he is more 1625 MASSACHUSETTS AVENUE•LEXINGTON,MASSACHUSETTS 02420